What is a marketing agency for coaches?+
A marketing agency for coaches specialises in one thing — filling a coach's calendar with qualified strategy calls at a predictable cost per booked call. TRAFIXEL runs the paid ads (Meta, Google, YouTube), builds the funnel (VSL page, webinar, booking flow), automates the follow-up (WhatsApp, email, CRM) and reports on booked calls and closed clients — not vanity leads.
Why do you only work with coaches, consultants and course creators?+
Because the funnel is different. Coaching is a high-ticket, trust-driven sale — it needs long-form VSLs, webinars, story-led ads, quiz qualification, and 30+ touch WhatsApp/email sequences. We've built this stack for 60+ coaches and it plugs in faster than starting from scratch every time.
What kinds of coaches do you work with?+
Business coaches, sales coaches, career & leadership coaches, life coaches, health & fitness coaches, mindset coaches, spiritual coaches, wealth & finance coaches, real-estate mentors, agency-owner mentors, course creators, trainers, speakers, authors and personal brands running high-ticket 1:1 or group programs.
How much do coaches spend on marketing with TRAFIXEL?+
Fixed monthly retainer: ₹45,000 (Starter — solo coaches launching), ₹85,000 (Growth — coaches doing ₹5L–₹25L/mo), ₹1.6L+ (Scale — coaches & course brands doing ₹25L+/mo). Ad spend is billed by Meta/Google/YouTube directly and starts at ₹75k/mo for meaningful learning.
What's a realistic cost per booked call for a coach?+
Depends on offer price. For ₹25k–₹75k coaching offers: ₹350–₹900 per booked call is typical. For ₹1L–₹5L high-ticket masterminds: ₹1,200–₹4,500 per booked call. We benchmark on show-up rate and close rate, not just booking cost — a ₹900 booked call at 40% close is better than a ₹250 booked call at 4%.
Do you build the funnels, landing pages and VSLs too?+
Yes — end to end. VSL landing page, webinar registration + replay funnel, application form with qualifying questions, calendar booking page, thank-you upsell, WhatsApp automation, email drip, CRM stages. Built in Framer / Next.js / React with sub-1.5s LCP. See /services/sales-funnels and /services/landing-pages.
Meta ads, Google ads or YouTube ads — which is best for coaches?+
All three, at different stages. Meta ads = fastest volume for cold-audience webinars and story-driven VSLs. Google Search = high-intent capture on 'coach for X' queries. YouTube ads = the highest-trust channel for high-ticket coaching because prospects watch 5–15 min of you before booking. We usually blend two by month 2.
Do you run webinar funnels?+
Yes — live and evergreen. Registration ads, webinar landing page, reminder WhatsApp + email sequence, live show-up boost, replay page with urgency, post-webinar 7-day nurture, application + booking flow. Typical show-up rate we hold: 32–45% live, 18–24% evergreen. Book-to-close: 22–38% depending on offer.
Do you set up WhatsApp automation and CRM follow-up?+
Yes. WhatsApp Cloud API + chatbot qualification, missed-call auto-reply, no-show recovery, drip nurture, review request, and reactivation. CRM: Zoho, HubSpot, GoHighLevel, Kylas, or ClickFunnels/Systeme — leads scored, staged, and routed to your closer instantly. Speed-to-lead under 30 seconds.
What if I don't have a course or offer yet?+
We can help productise your coaching into a signature offer — pricing, positioning, promise, guarantee, upsell — before we spend ₹1 on ads. Ads amplify the offer; they can't fix a weak one. We do 2 offer-strategy sessions inside the onboarding week for every new coaching client.
How soon can I expect booked calls?+
Week 1: strategy, offer sharpening, funnel + VSL scripting. Week 2: funnel + tracking build, WhatsApp + CRM wired. Week 3: ads live, first applications flow. Weeks 4–6: booked-call cost drops 20–40% as pixel + creative learn. Month 2: consistent daily booked calls. Month 3+: scale profitable creatives 20% week-over-week.
Do you use AI in your marketing systems?+
Yes — but only where it lifts results. AI is used for: creative ideation & script variants, first-draft ad copy, YouTube thumbnail A/B tests, WhatsApp qualification chatbots, evergreen replay personalisation, and predictive lead-scoring. Humans still write the winning hooks and close the deals.
Do I own the ad accounts, funnel and CRM?+
Always. Meta Business Manager, Google Ads MCC, YouTube channel, Framer/Next.js funnel, GA4, GTM, CRM — all under your login. We work as managers with admin access. Zero lock-in, 30-day exit clause on every retainer.
How do you report on coaching marketing performance?+
Live Looker Studio dashboard: ad spend, cost per application, cost per booked call, show-up rate, close rate, cost per client acquired, ROAS on cash collected. Weekly WhatsApp summary + monthly strategy call. We report on booked strategy calls and closed clients — not likes, followers or vanity leads.
What if my ROI isn't clear in the first 90 days?+
The first 90 days is our trust window. If by day 60 we cannot show a clear path to profitable client acquisition, you can exit — zero cancellation fees. Across 4 years of coaching retainers, fewer than 3% have used this clause.
Do you work with coaches outside India?+
Yes — around 40% of our coaching clients are in the US, UK, UAE, Canada, Australia and Singapore. Everything runs over Google Meet, Loom, WhatsApp/Slack and Looker Studio. Ads are managed in USD/AED/GBP as needed and invoicing is GST-compliant from our Indian LLP.
Is TRAFIXEL a registered marketing agency?+
Yes. TRAFIXEL is the brand of Gajendra Training Technologies LLP — a registered Indian LLP, GST-compliant, with registered office in Mirzapur, Samastipur, Bihar 848302. Contracts include booked-call/CPA targets and a 30-day exit clause for all coaching engagements.