Senior-led performance team · PatnaFree audit →
For coaches, consultants & course creators · Meta + Google + YouTube · Serving India & Global

The marketing agency that fills your coaching calendar — not just your inbox.

TRAFIXEL is a specialist marketing agency for coaches, consultants and course creators. We build the paid ads, VSL & webinar funnels, WhatsApp + CRM automation and AI-powered systems that turn cold traffic into qualified strategy calls and closed high-ticket clients. 18,400+ calls booked. 3.6× median ROAS. Zero lock-in.

60+
Coaches, consultants & course creators scaled since 2021
18,400+
Qualified strategy calls booked for coaching clients
3.6×
Median ROAS on cash-collected across coaching retainers
32–45%
Live webinar show-up rate we consistently hold
Coaching marketing dashboard — booked calls, close rate and cash collected — managed by TRAFIXEL for coaches, consultants and course creators
Who we build for

Built exclusively for coaches, consultants & experts

We only work with one type of client — high-ticket experts selling transformation. Every asset, funnel and automation is tuned for that sale.

Business & Sales Coaches

Scale ₹50k–₹5L 1:1 and mastermind offers with application funnels + booked-call ads.

Consultants & Advisors

Book high-value discovery calls with senior founders via LinkedIn + YouTube + Search.

Course Creators

Fill live cohorts and evergreen courses with webinar & VSL funnels.

Speakers & Authors

Turn keynote + book audiences into coaching, licensing and mastermind revenue.

Life, Health & Mindset Coaches

Story-led ads, warm nurture, and quiz funnels for trust-heavy niches.

Personal Brands

Monetise your audience with signature offers, launches and productised coaching.

The TRAFIXEL Coach Growth Playbook

Our 6-step client acquisition framework for coaches

Not "we'll run some ads." A repeatable offer → funnel → ads → qualify → nurture → scale loop engineered for booked calls and closed clients — not vanity metrics.

01 · Offer + ICP sharpening

Position your signature coaching offer — promise, price, guarantee, dream client, disqualifiers.

02 · Funnel architecture

VSL page or webinar funnel + application + calendar + thank-you upsell — mapped to your close style.

03 · Ads engine

Meta + Google + YouTube launched together with story-led hooks, testimonials and objection-crushing angles.

04 · Qualify + book

Application quiz, hidden CRM scoring, WhatsApp qualification bot, calendar with reminders — only booked calls hit your closer.

05 · Nurture + follow up

WhatsApp + email + retargeting sequences for no-shows, reschedules, unclosed calls and past leads.

06 · Scale + AI-assist

AI creative multipliers, evergreen replays, LTV feedback to bidding, weekly kill-and-scale reviews.

Every channel a coaching business needs — under one accountable team

Meta, Google, YouTube, funnels, WhatsApp, email, CRM and AI systems — one strategist, one dashboard, one number: booked calls.

Volume engine
Meta Ads (FB + Instagram)

Cold-audience VSL + webinar registration ads with story-led hooks. Cheapest booked-call volume for most coaches.

Highest intent
Google Ads

High-intent Search + PMax on 'coach for X', 'consultant for Y', competitor terms and branded queries.

High-trust
YouTube Ads

Long-form In-stream + Discovery for high-trust nurture. The #1 channel for ₹1L+ high-ticket coaching offers.

Conversion
VSL + Application Funnels

Dedicated VSL landing page → application quiz → calendar booking → upsell. Sub-1.5s LCP, mobile-first.

High-ticket
Webinar Funnels

Live + evergreen webinar systems — registration ads, reminders, show-up boost, replay urgency, post-webinar close.

India-first
WhatsApp Automation

Cloud API + qualification chatbot + no-show recovery + drip nurture — India's highest-CVR follow-up channel.

LTV
Email + CRM Follow-up

Behaviour-based sequences in HubSpot, GoHighLevel, Zoho — nurture, launch, replay, reactivation flows.

AI stack
AI-Powered Systems

AI creative variants, script generation, thumbnail A/B, lead scoring and evergreen personalisation.

Services we ship for coaches

From a one-time funnel build to a fully-managed booked-call engine — one accountable team, fixed monthly fees.

₹85,000/mo
Booked-Call Growth System

Full-stack client acquisition: ads + funnel + calendar + WhatsApp + CRM. Priced on booked calls, not clicks.

₹1,25,000 one-time
Webinar Funnel Build

Live or evergreen webinar system: registration ads, reminders, replay, application, booking. Built in 14 days.

₹65,000 one-time
High-Converting VSL Funnel

VSL landing page + script + application quiz + calendar + thank-you upsell. Ships in 10 days.

₹55,000/mo
Coaching Ads Retainer

Meta + Google + YouTube management for coaches. Weekly creative sprints, ICP-locked targeting, close-loop reporting.

₹40,000/mo
Coach Creative Sprint

8–15 UGC + story + VSL cutdown variants/month — tuned for booked-call CTR, not vanity engagement.

₹45,000 one-time
CRM + WhatsApp Automation

GoHighLevel/HubSpot/Zoho setup, WhatsApp Cloud API, qualification bot, nurture + no-show flows, lead scoring.

₹15,000 one-time
Coaching Marketing Audit

Full teardown: offer, funnel, ads, tracking, CRM, close rate — 30-page PDF + 60-min Loom + 45-min call.

₹2,25,000 one-time
Launch-in-a-Box

Live cohort launch: pre-launch runway, cart-open sequence, ads, webinar, close-out — done in 30 days.

Where coaching marketing budgets get burned

Six mistakes we find in almost every coach's ad account — and the exact fixes we deploy in the first 30 days.

Selling from the ad

Cold prospects don't buy ₹1L coaching from a 15-sec reel. You need a nurture layer — VSL, webinar, or story sequence — before the ask.

No qualification before booking

Unqualified calls kill closer morale and close rate. Application quizzes + scoring push close rate from 8% to 25%+.

Weak or missing follow-up

80% of coaching revenue lives in the follow-up. Without WhatsApp + email + retargeting sequences, you leave 4–6× ROI on the table.

One-channel dependency

Meta blackouts, YouTube policy shifts, Google auction spikes — solo-channel coaches get wiped. Diversify from month 2.

Vanity reporting

Reels views and lead counts don't pay bills. Report on booked calls, show-up rate, close rate, cost per client, cash collected.

Founder-led ads with no operator

Coaches trying to run their own ads while coaching + selling burn ₹3–₹8L before realising the opportunity cost.

Coach Case Studies

Real coaching results — booked calls, close rates, cash collected

Anonymised snapshots from live retainers. Numbers verified from CRM, ad accounts and Stripe/Razorpay collections.

Business Coach · Bengaluru

₹42L cash-collected in 60 days from a rebuilt VSL funnel

Challenge

Booked calls were ₹4,200 each and close rate was 6%. Founder-led ads plateaued at ₹6L/mo.

What we did

New offer positioning, VSL rewrite, application quiz, GHL pipeline, WhatsApp qualification bot, Meta + YouTube launched together.

Cost / booked call
₹4,200 → ₹1,180
Close rate
6% → 28%
Cash collected
₹42L in 60d
ROAS
4.8×
JEE/NEET Coaching · Patna

1,240 admission-qualified calls at ₹184/booking

Challenge

Meta CPL of ₹850 with mostly junk leads. Counsellors wasting 6+ hours/day on unqualified admissions calls.

What we did

Rebuilt landing page, admissions quiz, CRM scoring, WhatsApp routing to counsellors by locality, hyperlocal Meta targeting.

Cost / booking
₹850 → ₹184
Qualified calls
1,240 in 90d
Admissions
168 enrolments
MQL→SQL
12% → 38%
Life & Mindset Coach · Dubai

Evergreen webinar funnel delivering 42 booked calls/week

Challenge

Live launches burned her out and revenue swung ₹0 → ₹18L → ₹0. Needed predictable weekly income.

What we did

Evergreen webinar build, WhatsApp + email nurture, Meta + YouTube retargeting, AI script variants for 8 audience angles.

Booked calls / wk
42 consistent
Show-up rate
22% evergreen
Monthly recurring
₹11–14L
Cost / client
₹6,800
B2B Sales Consultant · US

72 SQLs/month at $38 CPL from LinkedIn + YouTube + Google

Challenge

Long sales cycle, high LinkedIn CPL ($260+), MQL→SQL under 6%. Manual outreach not scaling past 4 deals/mo.

What we did

ABM audience layering, gated benchmark report lead magnet, LinkedIn Conversation Ads, YouTube long-form ads, HubSpot lifecycle nurture.

CPL
$260 → $38
SQLs / month
9 → 72
MQL→SQL
6% → 31%
Pipeline added
$1.4M
Fitness Coach · India

3,600 booked transformation calls at ₹96 CPA

Challenge

Instagram organic peaked. No system for follow-up. 90% of DMs never converted to a sale.

What we did

Meta CTWA ads → WhatsApp bot qualification → intake quiz → calendar → upsell to ₹36k program. AI thumbnail testing for reels.

Booked calls
3,600 in 6mo
Cost / booking
₹96
Close rate
24%
Revenue
₹1.4Cr+
Course Creator · India

Live cohort launch: ₹68L cart-open in 7 days

Challenge

Third cohort launch flopped at ₹9L. Existing list going cold. No paid runway in place.

What we did

6-week pre-launch runway (Meta + YouTube warm nurture), 3-part webinar, cart-open sequence, WhatsApp broadcast, urgency close.

Cart-open sales
₹68L in 7d
Webinar reg
8,400 signups
Live attendance
38% show-up
Close rate
6.2% of attendees

Client names withheld under NDA. Full case studies with dashboards shared privately on your strategy call.

Coach Testimonials

What coaches say about working with us

Real words from real coaches. Outcomes verified from CRM, ad accounts and revenue collected.

"In 90 days we went from ₹6L/mo of chaos to ₹22L/mo of predictable booked calls. The application quiz alone doubled my close rate."
₹6L → ₹22L/mo · 2× close rate
AS
Ankur Sharma
Business Coach · Bengaluru
"First agency that spoke coach-language — offers, promises, cohorts, launches. My evergreen webinar now brings 40+ booked calls a week without me touching ads."
40+ booked calls/wk on evergreen
RM
Radhika M.
Life & Mindset Coach · Dubai
"They rebuilt my ₹5L program funnel end-to-end and closed my calendar in 3 weeks. WhatsApp automation alone recovered 30% of no-shows."
3× booked calls · 30% no-show recovery
KD
Kunal Deshmukh
Sales Coach · Pune
"As a consultant to CXOs, I needed quality, not quantity. YouTube ads + a proper application funnel got me 12 senior founders on calls in the first month."
12 CXO strategy calls/mo
PI
Priya Iyer
Executive Consultant · Mumbai
"My last agency reported likes and reach. TRAFIXEL reports cost per booked call and cash collected. That's the only difference I care about."
₹68L cohort launch · 4.2× ROAS
RV
Rahul Verma
Course Creator · Delhi NCR
"Honest, senior, fast. Weekly Loom, WhatsApp response in minutes, and a funnel that actually converts. Renewed for the second year."
2 years retained · 3.6× ROAS
DN
Dr. Neha Rao
Health Coach & Author · Bengaluru

Fixed monthly retainers for coaches

Predictable pricing, transparent scope. Ad spend is billed by Meta / Google / YouTube directly — we never mark up your media. 30-day exit clause on every plan.

Starter Coach
₹45,000
per month · solo coaches launching

New coaches, consultants and course creators launching their first predictable booked-call system.

  • 1 VSL or webinar funnel
  • Meta OR Google ads managed
  • WhatsApp Cloud API + basic bot
  • CRM setup (GHL / Zoho / HubSpot free)
  • 6 creative variants / month
  • Weekly optimisation + Loom
  • Looker Studio dashboard (live)
  • Monthly 45-min strategy call
Book a Free Strategy Call
Most popular
Growth Coach
₹85,000
per month · ₹5L–₹25L/mo coaches

Coaches scaling a proven offer with webinar or VSL funnels across two paid channels.

  • Everything in Starter
  • Meta + Google (or Meta + YouTube)
  • Live + evergreen webinar management
  • Advanced lead scoring + routing
  • WhatsApp qualification bot + no-show recovery
  • 12–15 creative variants / month
  • Dedicated coach strategist + creative lead
  • Bi-weekly strategy calls
Book a Free Strategy Call
Scale Coach
₹1,60,000+
per month · ₹25L+/mo coaches & course brands

High-ticket coaches, mastermind creators and course brands scaling nationally & globally.

  • Everything in Growth
  • Meta + Google + YouTube (all 3 channels)
  • Evergreen + live launch calendar
  • Multi-offer / multi-audience routing
  • AI creative multipliers + thumbnail A/B
  • Custom CRM automations (GHL / HubSpot / Kylas)
  • 20+ creative variants / month
  • Dedicated account manager + creative producer
  • Weekly executive Loom + QBRs
Book a Free Strategy Call

TRAFIXEL vs a typical coach marketing agency

What separates a booked-call system from a "we'll run some ads" retainer.

CapabilityTRAFIXELGeneralist agencyFreelancer
Priced on booked calls & closed clients (not clicks)
Coach-only agency — deep offer & funnel expertise
Full stack — ads + funnel + WhatsApp + CRM under one team
Meta + Google + YouTube covered (not one-channel only)
Webinar + VSL + application funnels built in-house
WhatsApp Cloud API automation + qualification bot
AI-assisted creative + scripting workflow
You own the ads, funnel, CRM and data
Live Looker Studio (booked calls, close rate, ROAS)
30-day exit clause, zero cancellation fees
You own everything

Ads, funnel, CRM, WhatsApp, list — all under your credentials. Zero lock-in, portable growth stack.

Priced on booked calls

We report on booked calls, show-up rate, close rate and cash collected — not likes or reach.

Live Looker Studio 24/7

Every retainer client gets a live dashboard: booked calls, close rate, cost per client, ROAS.

Certified + LLP-registered

Google, Meta and YouTube certified strategists. GST-compliant contracts under Gajendra Training Technologies LLP.

Live coach campaign screenshots

Real ad accounts, funnels & CRMs — not stock mockups

A snapshot of the ad managers, WhatsApp flows and pipelines we run for coaches, consultants and course creators. Numbers and names are anonymised under NDA.

Meta Ads — High-ticket business coach
Meta AdsNDA · anonymised
High-ticket business coach
CPL ₹94Booked calls 312/moROAS 6.1x
Google Search — Career consultant
Google SearchNDA · anonymised
Career consultant
CPL ₹138SQLs 41%CAC ₹4.2k
WhatsApp Flow — Life & mindset coach
WhatsApp FlowNDA · anonymised
Life & mindset coach
Reply 88%Show-up 71%Close 22%
CRM Pipeline — Sales coach
CRM PipelineNDA · anonymised
Sales coach
MQL→SQL 46%Close 27%AOV ₹1.2L
GA4 Attribution — Fitness coach
GA4 AttributionNDA · anonymised
Fitness coach
Assisted 3.4xROAS 5.8xLTV ₹78k
Looker Studio — Course creator
Looker StudioNDA · anonymised
Course creator
Live 24/7Booked calls +214%CPC ₹18

Screenshots are representative of retainer engagements. We share full-detail proof on your Growth Strategy Call.

90-day roadmap

What the first 90 days look like

A predictable ramp from offer audit to consistent booked calls — with clear weekly milestones, not vague retainers.

Days 0–30

Foundation & first calls

  • Offer, promise and ICP sharpening
  • VSL / application / booking funnel live
  • Meta + Google ad accounts structured
  • WhatsApp Cloud API + CRM wired
  • First 20–60 booked calls in month 1
Days 31–60

Scale what's closing

  • Kill losers, scale winning ad sets 2–3x
  • Show-up automations (WA + email + SMS)
  • Objection-handling nurture built from real calls
  • Retargeting + lookalike layers turned on
  • Cost per booked call typically -30 to -45%
Days 61–90

Compound & systemise

  • YouTube pre-frame ads for warm buyers
  • Webinar / evergreen challenge live
  • Reactivation of ghosted / no-show leads
  • SOPs handed over: setter, closer, ops
  • Predictable weekly booked-call target hit
Coach growth stack

The exact tools we deploy for your coaching business

No black-box tech. Everything runs on best-in-class tools you own, in your name, portable on day one.

Ads
  • Meta Ads Manager
  • Google Ads
  • YouTube Ads
  • LinkedIn Ads
Funnels & Pages
  • Custom Next.js / React
  • WordPress + Elementor
  • Framer
  • ClickFunnels / Systeme
Booking & Webinar
  • Cal.com / Calendly
  • Zoom + Webinar Kit
  • Demio / EasyWebinar
  • Zoho Bookings
CRM & Automation
  • HubSpot / Zoho / Kylas
  • GoHighLevel
  • n8n + Zapier / Make
  • AI qualification bots
WhatsApp & Chat
  • WhatsApp Cloud API
  • Wati / AiSensy / Interakt
  • ManyChat + IG DMs
  • Missed-call to WA
Email & SMS
  • Klaviyo / Mailmodo
  • MSG91 / Kaleyra SMS
  • Instantly (cold email)
  • Smartlead outreach
Tracking & Attribution
  • GA4 + GTM server-side
  • Meta CAPI
  • Google Enhanced Conv.
  • Hyros / Triple-Whale
Reporting & Ops
  • Looker Studio live
  • Notion client hub
  • Slack war-room
  • Weekly Loom reviews
Our commitments to coaches

Zero-fluff guarantees, in writing

We don't sell "leads." We sell booked calls, show-up rate and cash collected. Here's what we lock in before we start.

You own everything

Ads accounts, funnels, CRM, WhatsApp, list — 100% in your name.

Booked-call SLA

Documented monthly booked-call target based on your budget & offer.

No lock-in

Rolling monthly retainer. Cancel with 30 days written notice.

Live dashboard

Looker Studio live 24/7 — CPL, calls, close rate, cash collected.

48-hour response

Weekday response inside 4 hours, weekend inside 24 hours.

Senior strategist only

No junior handoffs. Certified Meta/Google/YouTube lead on every account.

Frequently asked questions

Everything coaches, consultants and course creators ask before hiring us to run their marketing.

What is a marketing agency for coaches?+

A marketing agency for coaches specialises in one thing — filling a coach's calendar with qualified strategy calls at a predictable cost per booked call. TRAFIXEL runs the paid ads (Meta, Google, YouTube), builds the funnel (VSL page, webinar, booking flow), automates the follow-up (WhatsApp, email, CRM) and reports on booked calls and closed clients — not vanity leads.

Why do you only work with coaches, consultants and course creators?+

Because the funnel is different. Coaching is a high-ticket, trust-driven sale — it needs long-form VSLs, webinars, story-led ads, quiz qualification, and 30+ touch WhatsApp/email sequences. We've built this stack for 60+ coaches and it plugs in faster than starting from scratch every time.

What kinds of coaches do you work with?+

Business coaches, sales coaches, career & leadership coaches, life coaches, health & fitness coaches, mindset coaches, spiritual coaches, wealth & finance coaches, real-estate mentors, agency-owner mentors, course creators, trainers, speakers, authors and personal brands running high-ticket 1:1 or group programs.

How much do coaches spend on marketing with TRAFIXEL?+

Fixed monthly retainer: ₹45,000 (Starter — solo coaches launching), ₹85,000 (Growth — coaches doing ₹5L–₹25L/mo), ₹1.6L+ (Scale — coaches & course brands doing ₹25L+/mo). Ad spend is billed by Meta/Google/YouTube directly and starts at ₹75k/mo for meaningful learning.

What's a realistic cost per booked call for a coach?+

Depends on offer price. For ₹25k–₹75k coaching offers: ₹350–₹900 per booked call is typical. For ₹1L–₹5L high-ticket masterminds: ₹1,200–₹4,500 per booked call. We benchmark on show-up rate and close rate, not just booking cost — a ₹900 booked call at 40% close is better than a ₹250 booked call at 4%.

Do you build the funnels, landing pages and VSLs too?+

Yes — end to end. VSL landing page, webinar registration + replay funnel, application form with qualifying questions, calendar booking page, thank-you upsell, WhatsApp automation, email drip, CRM stages. Built in Framer / Next.js / React with sub-1.5s LCP. See /services/sales-funnels and /services/landing-pages.

Meta ads, Google ads or YouTube ads — which is best for coaches?+

All three, at different stages. Meta ads = fastest volume for cold-audience webinars and story-driven VSLs. Google Search = high-intent capture on 'coach for X' queries. YouTube ads = the highest-trust channel for high-ticket coaching because prospects watch 5–15 min of you before booking. We usually blend two by month 2.

Do you run webinar funnels?+

Yes — live and evergreen. Registration ads, webinar landing page, reminder WhatsApp + email sequence, live show-up boost, replay page with urgency, post-webinar 7-day nurture, application + booking flow. Typical show-up rate we hold: 32–45% live, 18–24% evergreen. Book-to-close: 22–38% depending on offer.

Do you set up WhatsApp automation and CRM follow-up?+

Yes. WhatsApp Cloud API + chatbot qualification, missed-call auto-reply, no-show recovery, drip nurture, review request, and reactivation. CRM: Zoho, HubSpot, GoHighLevel, Kylas, or ClickFunnels/Systeme — leads scored, staged, and routed to your closer instantly. Speed-to-lead under 30 seconds.

What if I don't have a course or offer yet?+

We can help productise your coaching into a signature offer — pricing, positioning, promise, guarantee, upsell — before we spend ₹1 on ads. Ads amplify the offer; they can't fix a weak one. We do 2 offer-strategy sessions inside the onboarding week for every new coaching client.

How soon can I expect booked calls?+

Week 1: strategy, offer sharpening, funnel + VSL scripting. Week 2: funnel + tracking build, WhatsApp + CRM wired. Week 3: ads live, first applications flow. Weeks 4–6: booked-call cost drops 20–40% as pixel + creative learn. Month 2: consistent daily booked calls. Month 3+: scale profitable creatives 20% week-over-week.

Do you use AI in your marketing systems?+

Yes — but only where it lifts results. AI is used for: creative ideation & script variants, first-draft ad copy, YouTube thumbnail A/B tests, WhatsApp qualification chatbots, evergreen replay personalisation, and predictive lead-scoring. Humans still write the winning hooks and close the deals.

Do I own the ad accounts, funnel and CRM?+

Always. Meta Business Manager, Google Ads MCC, YouTube channel, Framer/Next.js funnel, GA4, GTM, CRM — all under your login. We work as managers with admin access. Zero lock-in, 30-day exit clause on every retainer.

How do you report on coaching marketing performance?+

Live Looker Studio dashboard: ad spend, cost per application, cost per booked call, show-up rate, close rate, cost per client acquired, ROAS on cash collected. Weekly WhatsApp summary + monthly strategy call. We report on booked strategy calls and closed clients — not likes, followers or vanity leads.

What if my ROI isn't clear in the first 90 days?+

The first 90 days is our trust window. If by day 60 we cannot show a clear path to profitable client acquisition, you can exit — zero cancellation fees. Across 4 years of coaching retainers, fewer than 3% have used this clause.

Do you work with coaches outside India?+

Yes — around 40% of our coaching clients are in the US, UK, UAE, Canada, Australia and Singapore. Everything runs over Google Meet, Loom, WhatsApp/Slack and Looker Studio. Ads are managed in USD/AED/GBP as needed and invoicing is GST-compliant from our Indian LLP.

Is TRAFIXEL a registered marketing agency?+

Yes. TRAFIXEL is the brand of Gajendra Training Technologies LLP — a registered Indian LLP, GST-compliant, with registered office in Mirzapur, Samastipur, Bihar 848302. Contracts include booked-call/CPA targets and a 30-day exit clause for all coaching engagements.

Free Growth Strategy Call · 24-hr response

Ready to build a booked-call machine for your coaching business?

Share your offer, current funnel and monthly revenue. We'll send back a diagnosis, a 90-day booked-call plan and a fixed monthly retainer quote within 24 hours — free.

Coaches served across India · US · UK · UAE · Canada · Australia · Singapore