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Email Marketing

Email marketing that recovers carts and re-opens pipeline.

Klaviyo, Mailchimp, and HubSpot-driven email + SMS programs — flows, campaigns, and lifecycle automation engineered to add 20–35% of your revenue without ad spend.

  • Klaviyo / Mailchimp / HubSpot setup + migration
  • Welcome, cart, browse & post-purchase flows
  • Weekly campaign calendar + design + copy
  • List growth + popup + lead magnet strategy
  • Segmentation + deliverability + IP warmup
  • Monthly revenue-attributed reporting
Book a strategy call WhatsAppReply in 4 hours · Patna, Bihar
Fit check

Who this is for

  • D2C brands earning <20% of revenue from email
  • SaaS teams optimising onboarding + trial → paid
  • Coaches / creators nurturing course + community launches
  • B2B pipelines with long sales cycles + newsletters
If any of this sounds familiar…

Problems we solve

Email = 5% of revenue (should be 25–35%)

We build the 6–10 core automated flows every D2C needs — cart, welcome, browse, post-purchase, winback, VIP.

Poor deliverability

DMARC/SPF/DKIM setup, IP warmup, sender reputation ops. Land in inbox, not promotions.

One list, one blast

Segmentation by RFM, engagement, source, product. Right message, right person, right time.

No design or copy consistency

Reusable template system + brand voice guide keeps every send on-brand and on-message.

Deliverables

What's included

Setup

  • ESP setup or migration (Klaviyo/Mailchimp/HubSpot)
  • Deliverability audit + DMARC/SPF/DKIM
  • Template system + brand kit
  • List import + segmentation

Flows

  • Welcome + abandoned cart + browse
  • Post-purchase + review + winback
  • VIP + reactivation + birthday
  • Lead magnet + newsletter opt-in

Campaigns & reporting

  • Weekly campaign calendar
  • Design + copy + build + send
  • A/B testing (subject, offer, send-time)
  • Monthly revenue-attributed report
How we work

Our process

  1. 01

    Audit

    ESP setup, flows, deliverability, list health, revenue baseline.

  2. 02

    Build

    Ship 6–10 core flows, template system, segmentation logic.

  3. 03

    Send

    Weekly campaign cadence, A/B testing, list growth.

  4. 04

    Optimise

    Monthly revenue review, flow iteration, segmentation refinement.

What you can expect

Outcomes we're accountable to

20–35%
Revenue from email
6–10
Core flows shipped
3–5×
Return on ESP spend
Weekly
Campaign cadence
Differentiators

Why TRAFIXEL

Revenue-first

We report placed-order revenue per flow + campaign — not just opens and clicks.

D2C-native

Klaviyo + Shopify integrations, product feeds, dynamic content, subscriber-only offers.

India-aware

SMS + WhatsApp layered where email doesn't reach. Multi-channel by default.

Pricing

Investment

Email marketing retainers start from ₹40k/month (audit + campaigns) and scale to ₹1.5L+/month (full flows + weekly campaigns + design/copy pod). One-time flow builds also available. Custom quote after audit.

FAQ

Frequently asked questions

Which ESP do you recommend?+

D2C/ecommerce: Klaviyo. SaaS/B2B: HubSpot or Customer.io. SMB: Mailchimp/Brevo. Free choice after audit.

Do you write the copy?+

Yes — email copywriting + subject line testing is included in every retainer.

How long to launch the flows?+

Core 6 flows: 4–6 weeks including copy, design, QA, and testing.

Do you also do SMS/WhatsApp?+

Yes — layered where it lifts revenue. See /services/marketing-automation for full lifecycle.

Will my sender reputation survive?+

Yes — IP warmup + engagement segmentation + sunset flows keep deliverability healthy.

Ready to scale profitably?

Book a free 30-min strategy call. We'll audit your current setup and share a custom growth plan — no obligation.

No lock-in 4h reply Senior-led pod ROI-tracked