Patna's specialist WhatsApp Business API agency. Broadcasts, chatbots, Click-to-WhatsApp ads, catalog commerce, cart-recovery flows and Green Tick verification. 50M+ messages delivered, 58% median open rate. Fixed retainers — no per-message markup, no BSP lock-in.
Broadcasts, chatbots, Click-to-WhatsApp ads, catalog, cart recovery, notifications — one team, one dashboard, one report.
Segmented broadcasts to opted-in lists using pre-approved marketing templates. 40–60% open rate, 4–12x email conversion.
Facebook & Instagram ads that open a WhatsApp chat with instant chatbot qualification. 40–70% lower CPL vs form ads.
24×7 no-code + NLP flows for FAQs, lead qualification, appointment booking, catalog browse and human handoff.
Native WhatsApp catalog + carts + payments (India). Browse to checkout without leaving the chat window.
Event-triggered 1hr / 24hr / 72hr flows for Shopify, WooCommerce, Dukaan. Recovers 25–45% of carts.
Order confirmation, shipping, OTP, appointment reminders, EMI alerts, feedback. 95%+ delivery, near-100% open.
From a one-time WABA setup to a fully-managed enterprise WhatsApp channel with chatbots, CTWA ads and CRM — one accountable team.
WABA onboarding, phone number provisioning, Facebook Business Manager verification, template design + Meta approval, welcome flow.
Official Business Account application — brand docs, press coverage strategy, FBM verification, Meta review handling.
Weekly broadcasts, template rotation, chatbot optimization, CTWA campaign tuning, Looker Studio dashboard, strategy call.
No-code + NLP flows: FAQ, qualification, booking, cart recovery, order tracking, feedback, multilingual, CRM sync.
Cart abandonment, order confirmation, shipping, review request, cross-sell flows. Native BSP + store connectors.
20-page PDF audit of BSP, templates, chatbot funnels, opt-in flow, cost per conversation, DPDP compliance.
Six mistakes we find in almost every WhatsApp audit — and the exact fixes we ship in the first 30 days.
Modified WhatsApp APKs and unofficial APIs get numbers banned in 3–14 days and violate Meta ToS + DPDP Act.
Meta throttles repeat templates. Rotate 3–5 template variants per campaign to keep quality rating high and delivery at 95%+.
Cold contacts trigger user reports which drop your WABA quality rating from GREEN → YELLOW → RED (blocked). Opt-in is non-negotiable.
80% of high-intent buyers ask questions bots can't answer. Every flow needs a 'Talk to human' escape or you lose the sale.
Meta charges 2–3x more for marketing vs utility conversations. Structure flows to open utility windows and cut cost-per-conversation by 40–60%.
WhatsApp chats trapped in the BSP inbox = lost attribution + no re-marketing. Every reply must sync to your CRM with source + campaign tags.
Every WhatsApp lead should land in a flow that qualifies, books or sells — before your team even sees the chat. We design flows in Hindi, English, Hinglish and Bhojpuri, with NLP intent detection and clean human handoff so nothing slips.
Intent detection in Hindi + English + Hinglish.
One-tap escape with full chat context.
In-chat commerce with WhatsApp Pay India.
Zoho, HubSpot, Salesforce, LeadSquared, Sheets.
Every screenshot below is pulled from a live WhatsApp Business Platform account, chatbot builder, Meta Ads Manager or commerce dashboard we operate for clients. Brand names blurred per NDA — un-redacted walkthrough on the discovery call.
Segmented broadcast on approved marketing template. 6,842 replies routed into the qualification bot within 24 hours.
Hindi + English + Bhojpuri flow with budget qualification and calendar handoff. 11% human handoff on complex queries only.
Every campaign runs on pre-approved Meta templates. We handle category selection, variable mapping and re-submission if Meta pushes back.
Catalog synced from Shopify. Orders paid inside WhatsApp via UPI/WhatsApp Pay India — zero landing page drop-off.
Meta CTWA campaign feeding directly into the qualification bot. Cost per qualified lead: ₹41 after bot filtering.
Exactly what your buyer sees on their phone. Language pick → service intent → budget band → routed to the right sales rep with full context.
🔒 Screenshots are from real, active client accounts. Brand names redacted per NDA. Full walkthrough available on the free WhatsApp audit call.
Every number below is from a live BSP dashboard — no vanity metrics. Cost per conversation, open rate and revenue verified via Looker Studio exports.
Email cart recovery capped at 11%. Founders relying on manual follow-ups. High CAC eating into margin.
Shopify + WABA integration: 1hr / 24hr / 72hr recovery flow with dynamic product cards, discount ladder, and WhatsApp Pay checkout inside the chat.
Google form ads at ₹210/lead with 70% junk. Counsellors chasing dead numbers, no time for real students.
Click-to-WhatsApp ads on Meta with a 4-question qualification bot (class, board, target exam, city) + counsellor handoff only on qualified leads.
SMS + email broadcasts at 3% CTR. Diwali sale under-performing. No re-engagement channel for existing customers.
Segmented WhatsApp broadcast to 42k opted-in buyers with catalog carousel + tiered discount + Hindi + English templates rotated over 5 days.
"TRAFIXEL set up our WABA in a week and rebuilt our cart-recovery flow. We went from 11% email recovery to 42% on WhatsApp. Pays for itself weekly."
"Their CTWA + chatbot funnel dropped our admission CPL from ₹210 to ₹28 and 84% of the leads are actually qualified. Our counsellors are finally productive."
Why we run only on the official WhatsApp Business API — and why our WhatsApp clients stay for years.
| What you get | TRAFIXEL | Bulk-Sender Tool | Freelancer |
|---|---|---|---|
| Official WhatsApp Business API (Meta-approved) | |||
| Fixed monthly retainer (no per-message markup) | |||
| Green Tick verification handling | |||
| Click-to-WhatsApp ads (Meta) expertise | |||
| Multi-language templates (Hindi + regional) | |||
| Chatbot with NLP + human handoff | |||
| Shopify / WooCommerce cart recovery | |||
| Full BSP ownership — no lock-in | |||
| DPDP Act 2023 + Meta ToS compliant | |||
| Live Looker Studio dashboard (24/7) | |||
| 30-day exit clause, zero cancellation fees |
A predictable path from "no WhatsApp presence" to "revenue-generating WhatsApp channel" — with weekly checkpoints and no black-box waiting.
Business goals, opt-in strategy, BSP selection, phone number provisioning, Facebook Business Manager verification.
Marketing + utility + authentication template design, Meta approval (24–72hr), welcome + FAQ + qualification flows built.
Chatbot logic, human-agent handoff, CRM sync (Zoho / HubSpot / Sheets), Shopify / WooCommerce webhooks, opt-in widgets on site.
Segmented broadcast, CTWA ad launch (if applicable), Looker Studio dashboard, team training, SOP handover.
Template A/B tests, chatbot drop-off fixes, CTWA creative refresh, cart-recovery timing tuning, cost-per-conversation optimization.
Monthly strategy calls, quarterly reviews, list segmentation deepening, LTV-based campaigns, cross-channel attribution.
Predictable pricing, transparent scope. Meta conversation fees passed through at cost — no per-message markup. 30-day exit clause on every plan.
Local businesses, coaching, clinics, early-stage D2C testing WhatsApp
Scaling D2C, coaching, healthcare, real estate — high broadcast volume
Ecommerce 5Cr+, national D2C, high-volume lead-gen, enterprise
Deep vertical experience across the categories where WhatsApp delivers the highest ROI in India.
Cart recovery, order confirmation, cross-sell, catalog browse, VIP tier broadcasts, loyalty flows.
CTWA lead ads for JEE/NEET/UPSC, batch reminders, fee EMI alerts, doubt-solving bots, parent updates.
Project brochure delivery, site-visit booking, EMI calculators, RERA docs, buyer-journey nurture.
Appointment booking, prescription refills, report delivery, follow-up reminders, campaign broadcasts.
New drop broadcasts, catalog carousels, personal stylist chats, order status, festival campaigns.
Interior design, salons, wedding, home cleaning — quote requests, booking bots, review collection.
Business Manager, phone number, templates, catalog — all under your credentials. Zero BSP lock-in.
Meta conversation fees billed at cost — we never mark up your messaging spend.
Every broadcast, every conversation, every ₹ — full transparency, always.
Direct working relationships with major BSPs — AiSensy, Interakt, Wati, Gupshup, DoubleTick.
Everything Patna founders and marketing heads ask before hiring us to run their WhatsApp marketing.
TRAFIXEL is Patna's leading WhatsApp marketing agency on the official WhatsApp Business API. We handle WABA onboarding, template approvals, broadcasts, chatbots, click-to-WhatsApp ads, catalogs, and CRM integration for D2C, coaching, healthcare, real estate and local services. Fixed monthly retainer — no per-message markup.
Setup starts at ₹15,000 one-time (WABA onboarding, phone number, templates, welcome flow). Monthly retainers: ₹12,000 (Starter, up to 25k conversations), ₹25,000 (Growth, up to 1L conversations), ₹50,000+ (Scale, unlimited). Meta charges conversation fees separately (~₹0.30–₹0.90 per conversation depending on category). We pass through Meta pricing at cost — no markup.
WhatsApp Business API (WABA) is the official Meta platform for businesses sending marketing, utility and authentication messages at scale. You need it if you're broadcasting to more than a few hundred contacts, running click-to-WhatsApp ads, using chatbots, or integrating with a CRM. The free WhatsApp Business app is limited to ~256 contacts per broadcast and has no automation.
Yes. We handle the full Green Tick (Official Business Account) application — brand documentation, Facebook Business Manager verification, third-party press coverage, and Meta review. Approval typically takes 4–8 weeks and improves customer trust + delivery rates. Not every brand qualifies — we tell you upfront.
Typical benchmarks we see: 85–98% delivery, 40–60% open rates within 1 hour, 15–35% click rates on offers, and 4–12x higher conversion vs email for D2C and 3–8x higher qualified-lead rate vs SMS for lead-gen. Abandoned-cart recovery on WhatsApp typically recovers 25–45% of carts vs 8–12% on email.
Yes. Click-to-WhatsApp ads are our highest-ROAS acquisition channel for coaching, real estate, healthcare, D2C and local services. We run them on Facebook + Instagram with a native chatbot handoff, qualification questions, WhatsApp-first landing chats, and CRM sync. Typical CPL is 40–70% lower than form-based lead ads.
We are BSP-agnostic and pick the best fit per client — AiSensy, Interakt, Wati, Gupshup, DoubleTick, Whatso, or direct Meta Cloud API. We negotiate BSP rates on your behalf and hand over full ownership. If you already have a BSP, we work inside your existing account — no forced migration.
Yes. We build no-code and code-based flows: welcome, FAQ, lead qualification, appointment booking, order tracking, catalog browse, cart recovery, feedback, and human-agent handoff. Multi-language (Hindi, English, Hinglish, Bhojpuri), NLP-based intent detection, and CRM sync (Zoho, HubSpot, Salesforce, LeadSquared, Google Sheets).
Broadcasts via the official WhatsApp Business API using pre-approved templates and opted-in contacts are 100% legal and compliant with Meta's policies + DPDP Act 2023. Unofficial bulk senders (grey-market APKs, modified apps) violate Meta ToS, get numbers banned within days, and can attract legal action. We only use the official API.
Standard timeline: Day 1–2 Facebook Business Manager verification + phone number onboarding. Day 3–5 template design and Meta approval. Day 6–8 chatbot flows + CRM integration. Day 9–10 first broadcast + go-live. Green Tick verification runs in parallel and takes 4–8 weeks separately.
Yes. We build event-triggered flows: cart abandoned (1hr, 24hr, 72hr), order confirmation, shipping updates, delivery, feedback, review request, cross-sell and win-back. Native integrations with Shopify, WooCommerce, Magento, Dukaan, Instamojo. Typical cart recovery lift: 25–45% vs 8–12% on email.
Yes. All templates support Unicode — Hindi, Bhojpuri (Devanagari), Maithili, Bengali, Tamil, Telugu, Marathi, Gujarati and 50+ languages. Regional-language broadcasts consistently outperform English in tier-2 and tier-3 markets by 2–3x on CTR. We localize per region for Bihar, UP, Jharkhand and pan-India campaigns.
A live Looker Studio dashboard: conversations sent/delivered/read/replied, template performance, chatbot funnel drop-offs, CTWA campaign ROAS, cart recovery revenue, and BSP cost tracking. Weekly WhatsApp summary + monthly written report + 45-min strategy call.
Yes. Around 60% of our WhatsApp marketing clients are outside Patna — Delhi NCR, Bengaluru, Mumbai, Hyderabad, Dubai and US. Everything runs over WhatsApp, Loom, Google Meet and Looker Studio. Patna clients also get on-site monthly strategy meetings.
Yes. TRAFIXEL is the brand of Gajendra Training Technologies LLP — a registered Indian LLP with valid GST, registered office in Mirzapur, Samastipur, Bihar. GST-compliant invoices. Engagements above ₹50k/month sign a written contract with defined scope, KPI targets and a 30-day exit clause. No lock-in.
WhatsApp is one channel. Pair it with Meta Ads, Google Ads, SEO and landing pages — under one accountable growth team.
Click-to-WhatsApp campaigns on Facebook + Instagram with instant chatbot handoff.
Search + Shopping + PMax funnels that drop qualified leads into WhatsApp.
Full-funnel paid media with WhatsApp as the primary conversion channel.
Organic content that pushes DMs → WhatsApp → sale with tracked attribution.
Shopify + WooCommerce builds wired for WhatsApp cart recovery and chat commerce.
Full-stack digital growth across every paid, organic, owned and messaging channel.
Share your current BSP (or lack of one), monthly conversation volume and target CPL / recovery goal. We'll send back a free 20-page audit, a fixed retainer quote, and a 10-day go-live plan within 24 hours.
Serving Patna · Bihar · India · Global · GSTIN & LLP registered · +91-88737-14570