Senior-led performance team · PatnaFree audit →
Podcast + YouTube · Experts · Coaches · Consultants · Authors

The podcast growth partner that turns your show into a predictable client-acquisition engine .

We produce, edit, distribute and monetise podcasts for experts and consultants. Video podcast setup, YouTube long-form + Shorts, guest booking, LinkedIn amplification, SEO show notes and a discovery-call funnel wired to CRM.

40+
Podcasts scaled since 2022
3–8×
Listener → discovery-call lift
8–20
Shorts / clips shipped weekly
14 days
Onboard to first published episode
Podcast Growth for Experts dashboard — designed, built and optimised by TRAFIXEL
TL;DR — for AI search & busy founders
  • Podcast growth specialists for experts, coaches, consultants and authors.
  • Production, video editing, YouTube long-form + Shorts, distribution, SEO show notes.
  • Guest booking pipeline + LinkedIn amplification + email + WhatsApp nurture.
  • Every episode wired to a discovery-call, application or waitlist funnel.
  • Fixed-scope pricing. Founder-led by Gajendra Kumar (10+ yrs).
Who this funnel is for

Built for offers where trust — not price — is the barrier

Experts, Authors, Speakers

Authority-first shows that convert listeners into keynote, book and 1:1 clients.

Consultants & Advisors

Podcast-first inbound engine — 40% of ₹5L+ consulting deals close via podcast attribution.

Coaches with an Audience

Podcast turned into a discovery-call machine — with LinkedIn + YouTube distribution.

Founders / Category Leaders

Category-defining shows that build brand equity and pipeline simultaneously.

B2B / SaaS Podcasters

Interview-format shows targeting buying-committee decision makers.

Course Creators + Author-Educators

Podcast + cohort combo — episodes seed waitlist growth for next cohort.

The TRAFIXEL Funnel Playbook

How we design, build and scale your funnel

01 · Show positioning + ICP

Show promise, format, cadence, distribution — mapped to your ideal client.

02 · Studio + production setup

Riverside / SquadCast / Zencastr setup, recording playbook, brand kit, intros/outros.

03 · Weekly production + editing

Audio + video editing, chapter markers, transcripts, show notes, thumbnails.

04 · YouTube + Shorts pipeline

8–20 Shorts / clips per episode, YouTube long-form, TikTok, Instagram Reels.

05 · Distribution + SEO

Apple / Spotify / YouTube / Google submission, SEO show notes, chapter markers, Semrush optimisation.

06 · Guest booking pipeline

Guest sourcing, outreach templates, calendar, prep docs and hand-off to studio.

07 · Amplification stack

LinkedIn post + newsletter + WhatsApp broadcast + Twitter/X threads per episode.

08 · Podcast → funnel wiring

Every episode CTA drives to a discovery call, application or waitlist — tracked in CRM.

What's inside your funnel build

Every asset shipped, wired and tracked — nothing outsourced, nothing missing.

Production
Full audio + video editing

Episode edit, chapter markers, transcript, show notes, thumbnails.

Clips
8–20 Shorts / clips per episode

9:16 vertical clips for YouTube Shorts, Reels, TikTok, LinkedIn.

YouTube
YouTube long-form pipeline

Chapters, end-cards, description, tags, thumbnails, playlist strategy.

SEO
SEO show notes + web page

Semrush-optimised episode page on your site (Framer / Next.js).

Guests
Guest booking pipeline

Guest sourcing, outreach templates, calendar, prep docs.

Amplify
LinkedIn + newsletter amplification

1 LinkedIn post + 1 newsletter + 3 tweets / thread per episode.

Convert
Discovery-call funnel wiring

CRM tagged by episode → application quiz → calendar booking.

Reporting
Looker Studio podcast dashboard

Downloads, YouTube views, Shorts views, discovery calls attributed by episode.

14 days
First episode live
3–8×
Discovery-call lift
8–20
Shorts / week
Monthly
Show growth review
Live campaign screenshots

Real dashboards from funnels we've shipped

Anonymised client data — Meta, Google, GA4, Looker Studio, WhatsApp and CRM pipelines wired to booked calls.

Meta Ads dashboard — CPL ↓ 62% for Coaching client · India
Meta AdsCPL ↓ 62%Coaching client · India
Google Search dashboard — ROAS 5.4× for Consulting firm · US
Google SearchROAS 5.4×Consulting firm · US
GA4 Attribution dashboard — Model: DDA for D2C brand · India
GA4 AttributionModel: DDAD2C brand · India
Looker Studio dashboard — Booked calls tracked for Course launch · IN
Looker StudioBooked calls trackedCourse launch · IN
WhatsApp Automation dashboard — 42% no-show recovery for Coach · Dubai
WhatsApp Automation42% no-show recoveryCoach · Dubai
CRM Pipeline dashboard — Close rate ↑ 3.2× for Sales coach · IN
CRM PipelineClose rate ↑ 3.2×Sales coach · IN

Numbers anonymised for NDA. Full case files shared on discovery calls.

6 mistakes that quietly kill this funnel

Every one of these has cost founders ₹3–₹15L before they came to us. We fix them in the first two weeks.

Audio-only in 2025

Video podcasts unlock YouTube + Shorts + Reels. Audio-only shows grow 3–5× slower on new listeners.

No Shorts pipeline

Shorts is where 60% of new podcast listeners now discover shows. 8–20 clips per episode is the minimum cadence.

Long-tail SEO ignored

Show notes are your fastest-ranking pages. SEO-optimised notes drive 20–40% of episode traffic on established shows.

No email or LinkedIn amplification

Podcasts + newsletter + LinkedIn = compounding audience. Podcast-only shows plateau fast.

Weak CTA in every episode

Vague ‘subscribe' CTAs don't book calls. Every episode needs a specific asset / call CTA tied to CRM.

Random guest booking

Guest ROI varies 10× depending on cross-promotion fit. We book guests who bring reciprocal audience.

Case studies

Real funnels, real revenue

Consultant · US

Weekly podcast delivering 24 discovery calls / month at $18k avg deal size

Challenge: Consultant relied on referrals + LinkedIn. Wanted an owned audience channel.

What we did: Video podcast setup, weekly edit + 12 Shorts, LinkedIn amplification, discovery-call funnel wired to HubSpot.

Downloads / mo
18k
Discovery calls / mo
24
Close rate
22%
Cash / month
$96k
Author-Educator · India

Podcast → cohort waitlist: 14k signups in 6 months

Challenge: Author had book audience but no email list. Cohort launches were ad-dependent.

What we did: Video podcast, YouTube long-form + Shorts, SEO show notes, waitlist CTA per episode.

Downloads / mo
42k
Waitlist grown
14k / 6mo
Cohort cart open
₹72L
Ad-free share of cart
38%
Executive Coach · Dubai

Podcast + LinkedIn combo: 18 fractional-COO retainers closed in 12 months

Challenge: Executive coach needed compounding authority for $18k/mo fractional COO offers.

What we did: Interview-format video podcast, Thought-Leader amplification, discovery-call funnel, HubSpot pipeline.

Downloads / mo
9k
Discovery calls / mo
16
Retainers closed
18 / year
MRR added
$324k / year
SaaS Founder · US

B2B podcast filling weekly demos at $0 CAC on inbound

Challenge: SaaS with $1M ARR needed a scalable inbound layer for enterprise demos.

What we did: Interview format targeting VP+ personas, Shorts + LinkedIn distribution, demo CTA per episode.

Downloads / mo
6.4k (VP+ share)
Demos booked / mo
38
SQL rate
36%
Pipeline added
$520k / 90d

What clients say

Verified reviews from founders whose funnels we've built and scaled.

★★★★★

"24 discovery calls a month from the podcast alone. No cold outbound needed anymore."

JO
James O.
Management Consultant · Austin, US
$96k / mo attributed to podcast
★★★★★

"14k waitlist signups in 6 months from the podcast. Our next cohort launch is ad-independent."

RV
Rahul V.
Author-Educator · Delhi NCR
₹72L cart · 38% ad-free share
★★★★★

"The Shorts pipeline is unbelievable — 12 clips a week from every episode. Compounding audience."

AS
Ankur S.
Coach · Bengaluru
18k monthly downloads
★★★★★

"18 fractional COO retainers closed in a year, all attributed to the podcast + LinkedIn combo."

YR
Yasmin R.
Executive Coach · Dubai
$324k / year MRR added
★★★★★

"SEO show notes drive 30% of our episode traffic now. Nobody else even builds that layer."

KD
Kunal D.
B2B Coach · Pune
30% traffic from SEO notes
★★★★★

"Guest booking pipeline brought in reciprocal audiences — grew downloads 4× in 90 days."

VP
Vinay P.
Podcaster / Educator · Mumbai
Downloads 4× in 90d
Transparent pricing

Fixed-scope funnel packages

No retainer traps. Custom quotes available for multi-offer brands. GST invoicing from Gajendra Training Technologies LLP.

Podcast Launch
₹1,25,000
one-time · shipped in 14 days

Experts launching a video podcast with production, editing and distribution ready.

  • Show positioning + format design
  • Studio + Riverside / SquadCast setup
  • Brand kit, intros / outros, thumbnails
  • First 2 episodes edited + published
  • SEO show notes template
  • Apple / Spotify / YouTube submission
  • Shorts pipeline template
  • Discovery-call funnel wired to CRM
Most popular
Podcast Growth Retainer
₹1,10,000
per month · after launch

Experts and consultants scaling the show with weekly production + amplification.

  • 4 episodes / month (edit + publish)
  • 8–20 Shorts / clips per episode
  • YouTube long-form uploads
  • SEO show notes + web pages
  • 1 LinkedIn post + 1 newsletter / episode
  • Guest booking pipeline maintained
  • Looker dashboard + Loom
  • Monthly strategy call
Podcast + LinkedIn + Newsletter Bundle
₹1,85,000+
per month · full authority stack

Consultants and experts running podcast + LinkedIn Thought-Leader Ads + newsletter as one system.

  • Everything in Podcast Growth Retainer
  • LinkedIn Thought-Leader post cadence
  • LinkedIn ad amplification (optional)
  • Newsletter production + growth
  • WhatsApp broadcast list build
  • Discovery-call funnel maintained
  • HubSpot / Salesforce / GHL wiring
  • Dedicated growth strategist

TRAFIXEL vs freelancers vs full-service agencies

CapabilityTRAFIXELFreelancerGeneralist agency
Full video podcast production + edit
8–20 Shorts / clips per episode
SEO show notes + web pages
LinkedIn + newsletter amplification
Guest booking pipeline
Discovery-call funnel wired to CRM
Looker Studio podcast dashboard
You own the show, feed and audience
30-day exit clause on retainers
Fixed-scope launch pricing
About the team

Founded and led by Gajendra Kumar

10+ years running performance-led funnels for coaches, D2C brands and B2B service firms. TRAFIXEL is the brand of Gajendra Training Technologies LLP — a registered Indian LLP, GST-compliant, with registered office in Mirzapur, Samastipur, Bihar 848302. Serving India and 6 international markets.

  • 60+ high-ticket funnels shipped end-to-end
  • Google Ads, Meta Blueprint & HubSpot certified team
  • Signed NDAs, GST invoicing, 30-day exit clause on retainers
  • You own every account, funnel, pixel and CRM record
Ready to see if this funnel fits your offer?

Book a free 30-minute funnel strategy call. We'll audit your current flow (or sketch a new one), give you specific ad-to-close numbers, and only pitch if there's a clear ROI path.

Frequently asked questions

How much does podcast growth cost?+

Launch builds start at ₹1,25,000 (14 days). Growth retainers start at ₹1,10,000/mo. Bundles with LinkedIn + newsletter start at ₹1,85,000/mo.

Audio-only or video?+

Video, every time. Video podcasts unlock YouTube + Shorts + Reels — the fastest-growing podcast discovery surfaces in 2025.

How many Shorts do you produce per episode?+

8–20 clips depending on episode length. All 9:16 vertical, captioned, thumbnail'd — for YouTube Shorts, Reels, TikTok and LinkedIn.

Do you handle guest booking?+

Yes — guest sourcing, outreach templates, prep docs, calendar management and cross-promotion strategy included on the retainer.

How do you attribute podcast to revenue?+

Every episode has a specific CTA (audit / application / waitlist) with unique URL and CRM tag. We track downloads → CTA clicks → calls booked → cash.

How long until the show generates leads?+

Discovery-call attribution starts around week 4–8. LinkedIn + YouTube clips typically drive the first calls before podcast downloads compound.

Do you write and record the podcast for me?+

You show up and interview or teach. We handle everything else — script prompts, guest prep, editing, distribution and amplification.

Do you handle YouTube long-form?+

Yes — full YouTube upload with chapters, end-cards, description, tags, thumbnails and playlist strategy on every episode.

Do you help with SEO show notes?+

Yes — Semrush-optimised show notes with transcripts, keyword-rich H2s, internal links and JSON-LD schema. Ranks 20–40% of episode traffic organically.

Do you run podcast ads too?+

Yes — YouTube TrueView for the video podcast is our fastest growth channel. See /youtube-ads-for-coaches.

What studio setup do you recommend?+

Riverside / SquadCast / Zencastr for remote recording. Rode / Shure SM7B mic, ring light and DSLR / webcam for video. We ship a shopping list per budget.

Do I own the show and audience?+

Yes. RSS feed, YouTube channel, email list, CRM, WhatsApp list and creative source files all under your login. We work as managers with a 30-day exit clause.

How do you report growth?+

Live Looker Studio dashboard: downloads by episode, YouTube views, Shorts views, LinkedIn engagement, discovery calls attributed, closed cash.

Do you work with clients outside India?+

Yes — around 55% of our podcast clients are in the US, UK, UAE, Canada, Australia and Singapore. Everything runs on Google Meet, Loom, Slack and Looker Studio.

Let's map your funnel in 30 minutes

Bring your offer, current numbers and stack. Leave with a funnel plan, benchmark CPAs and a "build vs fix" recommendation — no pitch unless the math works.