Facebook & Google Ads Agency in Patna — one team, one dashboard, one retainer.
Stop paying two agencies who blame each other. We run your Google Ads (Search, PMax, YouTube) and Meta Ads (Facebook + Instagram) as one full-funnel engine — with shared attribution, shared creatives, and one weekly report. 3–7x blended ROAS, 25–35% cheaper than hiring separately.
Google Ads & Meta Blueprint certified Advantage+ · PMax · CAPI · GA4 Month-to-month · 30-day exit
Google Search Ads
Facebook Feed & Reels
Performance Max
Instagram + Stories
YouTube In-stream
Meta Lead Ads
4.9x
Blended ROAS
-32%
CPA vs split
1
Retainer
Why bundling Google + Meta beats hiring two agencies
Every brand we onboarded from "one agency per platform" had the same 5 leaks. Bundling fixes them structurally.
One attribution model
GA4 + data-driven attribution + Meta CAPI dedupe means one source of truth. Both platforms stop over-claiming the same sale — real ROAS lifts 20–30% just from clean numbers.
Shared creative library
A winning static or reel on Meta becomes a YouTube Shorts asset and a Discovery/Demand Gen ad on Google. Half the production cost, twice the reach.
Coordinated retargeting
Google retargeting picks up where Meta drops off, and vice versa. No double-hitting the same buyer with 40 ads/week; no ignoring warm audiences either.
One landing page stack
One CRO team optimising the same pages for both traffic sources. Learnings from Meta traffic instantly boost Google Quality Score, and Google keyword intent shapes Meta hook copy.
One report, one meeting
Weekly Loom + monthly deep-dive covering blended ROAS, per-channel spend, winning creatives, and next month's rebalance. No stitching two agency reports.
25–35% cheaper
One strategist, one analytics setup, one reporting layer split across both platforms. You pay for scope, not for duplicate agency overhead.
The full-funnel PPC map — every stage covered by one team
Google captures intent. Meta creates it. Bundled together, they compound.
Awareness · TOFU
Meta Advantage+ Prospecting
Broad audiences + winning UGC hooks
Instagram Reels & Stories
9:16 mobile-first video at scale
YouTube In-stream & Shorts
Skippable + non-skippable brand video
Google Demand Gen
Discover, Gmail, YouTube feed placements
Consideration · MOFU
Google Search — non-brand
Category & problem-aware keywords
Performance Max
Shopping + Display + YouTube blended
Meta Retargeting 7/14/28d
Warm audiences from site + video views
Meta Lead Ads
Instant forms + conditional questions
Conversion · BOFU
Google Brand Search
Protect brand SERP from competitors
Advantage+ Shopping (ASC)
Meta's highest-intent placement
Cart & lead abandonment
Cross-platform retargeting sequences
Customer-match & LAL
Feed CRM → Google & Meta lookalikes
Live Ad Account Screenshots
Real dashboards. Real numbers. Real client accounts.
Every screenshot below is pulled directly from a live Google Ads, Meta Ads Manager, GA4 or Looker Studio account we manage. Client names blurred for NDA — full un-redacted versions shared on the discovery call.
Google Ads
Search + PMax — D2C Skincare Brand (Pan-India)
4.9x ROAS₹268 CPA3.24K conversions/mo
6-campaign account, 30-day view. PMax scaled to 5.2x after 60 days of asset iteration.
Meta Ads Manager
Lead Gen — Patna Coaching Institute
2,464 leads/mo₹62 avg CPL2.24% CTR
4 ad sets by class. Class 10 Foundation delivered 831 leads at ₹58 each with CAPI dedupe active.
GA4 Ecommerce
Blended attribution — Demo Store (Ecommerce)
₹42.8L revenue1,842 purchases4.9x purchase ROAS
Session-level channel split. Google Ads 44%, Paid Social 28% — the honest picture no single ad platform will show you.
Google Performance Max
Bihar Real Estate — Site Visit Campaign
42 site visits/mo₹2,980 / visit₹12.5L conv. value
Audience signals tuned to 'Home buyers, 25–45, Patna'. 5.2x value/cost after 8 weeks of asset optimisation.
This is what every retainer client sees on the 1st of every month. One dashboard, both platforms, zero attribution arguments.
🔒 Screenshots are from real, active client accounts. Brand names redacted per NDA. Full walkthrough available on the free audit call.
Verified Bundled Results
What happens when Google + Meta run under one team
Every number from live Ads Manager & Google Ads exports. Blended, not per-channel-vanity.
4.9x
Blended ROAS
D2C — 120 days after bundling
-32%
Blended CPA
vs previous 2-agency setup
2.6x
Meta ROAS lift
After GA4 dedupe cleanup
-41%
Wasted spend
Removed overlap in retargeting
D2C Skincare · Pan-India
From 2 agencies to 1 — ROAS 2.8x → 4.9x in 120 days
Problem
Meta agency claimed 5x ROAS, Google agency claimed 6x — GA4 showed real blended was 2.8x. Both were counting the same sales.
What we did
Consolidated under one team. Enabled Meta CAPI dedupe, GA4 data-driven attribution, killed 4 overlapping retargeting campaigns, shifted 22% of budget from Meta prospecting to PMax.
4.9x
Blended ROAS
-38%
Blended CPA
1
Retainer
Coaching Institute · Patna
₹58 cost per admission lead across Meta + Google
Problem
Search leads at ₹210, Meta leads at ₹95, but sales team said 70% of Meta leads were junk. No single view of pipeline.
What we did
Bundled Google Search intent keywords with Meta Lead Ads + CRM feedback loop. Fed closed-won leads back into both platforms as conversion signals + lookalikes.
₹58
Blended CPL
3.4x
Admissions
42%
Lead → visit
Real Estate · Bihar
40 site-visits/mo from ₹1.2L bundled ad spend
Problem
Only running Meta Lead Ads, plateaued at 12 visits/month. Google was untouched.
What we did
Added Google Search on high-intent 'flats in [locality]' keywords + PMax on project brochure landing pages. Cross-retargeting between Google visitors and Meta warm audiences.
40+
Site visits/mo
3.3x
Visit volume
₹3k
Cost / visit
"We used to pay two agencies and both claimed they were the winner. TRAFIXEL bundled us, cleaned attribution, and our real ROAS finally matched what the bank account was showing."
"Bundling saved us ₹40k/month in fees and the numbers actually went up. That's the first time in 3 years our Google and Meta strategy felt like the same team."
Everything founders ask before bundling Google + Meta with us.
Why bundle Facebook and Google Ads under one agency instead of two?
Because attribution, creative, and audience data flow across both platforms. When one agency runs both, we deduplicate spend, share winning creatives, coordinate retargeting windows, and stop the classic double-attribution problem where each platform claims the same sale. You also pay one retainer instead of two — usually 30–40% less than hiring separately.
What ad spend do I need to start a bundled Facebook + Google Ads retainer?
Minimum ₹60,000/month combined ad spend (typically split 60/40 or 50/50 between platforms based on your funnel). Below that, one channel usually outperforms; we'll recommend focusing on Google or Meta alone until you scale.
How is spend split between Google and Meta?
In the audit we look at your product/service, average order value, sales cycle, and intent level. High-intent (SaaS, B2B, services with active search demand) usually leans 60–70% Google. D2C/impulse products (fashion, skincare, food) usually lean 60–70% Meta. We rebalance monthly based on ROAS.
Do you manage YouTube Ads and Instagram Reels ads too?
Yes. YouTube Ads (In-stream, In-feed, Shorts) run inside Google Ads and are part of our Google retainer. Instagram Reels, Stories, and Explore placements are inside Meta Ads Manager and covered by our Meta retainer. Same team runs both.
Who owns the ad accounts?
You do — always. We work inside your Google Ads MCC and your Meta Business Manager as an assigned agency. On day 1 of offboarding you revoke our access and the accounts, pixels, conversions, and CAPI stay 100% intact.
Do you build the landing pages and creatives too?
Yes. Every bundled retainer includes 1 landing page (or 1 major CRO revision) per month, and creative direction for 8–12 static/video ads per platform per month. UGC video production is available as an add-on.
How do you handle attribution between Google and Meta?
We set up GA4 as the source of truth, enable data-driven attribution in Google Ads, install Meta CAPI with deduplication, and reconcile weekly. If both platforms claim the same conversion, GA4's path analysis decides which one earned it. This alone often lifts real ROAS by 20–30% because you stop over-investing in one platform based on inflated claims.
What's the reporting cadence?
Weekly Loom video walkthrough + Slack/WhatsApp updates on wins and issues. Monthly deep-dive report with blended ROAS, per-channel breakdown, creative winners, and next month's plan. All numbers pulled from Ads Manager, Google Ads, and GA4 — no vanity dashboards.
Do you offer a bundled discount vs hiring separate Google + Meta agencies?
Yes. Bundled retainers are 25–35% cheaper than the same scope split across two agencies, because we share the strategist, analytics, landing page, and reporting layer across both platforms.
How long is the contract?
Month-to-month with a 30-day exit clause. No 6-month lock-ins, no penalties. First 90 days is when most of our clients see 2–4x ROAS improvement, so churn is rare.
Do you work with businesses outside Patna?
Yes — we run bundled PPC for D2C brands, real estate, SaaS, coaching, and services across India. Patna is our home base and where most of our reviewed clients are, but ads are run remotely with weekly video calls.
What industries do you not take on?
Gambling, adult, crypto/forex trading, MLM, unregulated financial products, and brands with sub-2-star review averages we can't fix through CRO first. We take on ~1 in 4 audit calls.
Free bundled audit · 24-hr turnaround
Ready to run Facebook + Google Ads as one engine?
We'll audit both your accounts, show you exactly where spend is leaking, and give you a bundled 90-day plan — free, no contract.