Singapore · Authors
Marketing agency for authors in Singapore
A book launch that builds a business, not just a bestseller week. We build and run the demand engine, the funnel and the follow-up for authors selling into Singapore — priced in SGD, tuned to the channels Singaporean buyers actually use.
What we see in Singapore authors accounts
Launch week is the whole plan
Rank spikes and then nothing. We build the pre-launch list and the post-launch capture so week five still produces revenue.
Readers are never captured
A reader who finishes your book and cannot be contacted is a lost customer. We build the bonus-asset capture that turns readers into a list.
No back end
The book is a business card, not the business. We design the advisory, course or cohort offer the book should feed.
The system we install
Funnel shape: Pre-launch list -> launch week -> reader capture -> back-end offer. Primary channel in Singapore: LinkedIn Ads — the highest-value channel for APAC advisory offers.
Positioning and back-end design
We decide what the book is selling before we sell the book, so launch traffic lands somewhere that monetises.
Pre-launch list build
Lead magnets from the manuscript, paid list growth and a launch-team recruitment funnel, started 90+ days out.
Launch week
Coordinated email, ads, podcast tour support and retail links, sequenced to concentrate sales where they count.
Evergreen reader engine
In-book bonus capture, Amazon Ads run continuously, and a nurture path into your paid offer.
What you get every month
- Book positioning and back-end offer design
- Pre-launch landing pages and bonus assets
- Paid list-building campaigns
- Launch-team recruitment funnel
- Launch-week email sequence and ads
- Amazon Ads setup and management
- In-book bonus capture funnel
- Reader nurture into the paid offer
- Post-launch revenue reporting
Pricing in SGD
S$5,000 – S$14,000 / month
Typically alongside S$10k – S$100k / month in ad spend.
What moves the number
- Number of channels and markets run in parallel
- Creative volume required to avoid fatigue
- Whether we rebuild the funnel or optimise an existing one
- Depth of CRM and lifecycle automation work
Every engagement is quoted after the free audit. No packaged tiers.
How we're judged
- Pre-orders
- Cost per reader captured
- Email list growth
- Back-end revenue per reader
Common objection we hear from Singapore authors: "Publishers say they market the book — why would I pay for this?" Fair — which is why the first 30 days are spent proving the tracking before we scale spend.
Singapore compliance & tooling
PDPA consent and Do Not Call registry checks before any SMS or call outreach, plus MAS advertising rules for finance-adjacent offers.
Checkout and billing: Stripe with PayNow and corporate invoicing. Calls run 09:00–18:00 SGT, Mon–Fri (SGT (UTC+8)).
Full commercial journey
From Singapore demand to measurable revenue
Start with the constraint that is limiting growth. Each specialist path connects back to this market plan, so acquisition, conversion and follow-up work as one system.
Build reader demand
Grow an owned audience before and after publication.
Explore this service 02Run the book launch
Coordinate the runway, launch week and evergreen handoff.
Explore this service 03Convert book interest
Turn readers, media and event organisers into measurable action.
Explore this serviceQuestions Singapore authors ask
My publisher handles marketing. Do I need this?
Publishers drive retail distribution and some publicity. They do not build your email list or your back-end offer, and those are what pay you for the next ten years.
When should we start?
Ninety days before publication at the absolute minimum; six months is better. Launches we join in the final fortnight are damage limitation, and we will say so.
Does this work for self-published books?
Often better. You keep more per copy and control pricing and promotions, which makes paid acquisition maths far more forgiving.
Which channels work for authors in Singapore?
LinkedIn and Google Search, supported by WhatsApp and email nurture. We choose the mix after reviewing the offer, audience evidence and existing conversion data.
How do you handle privacy and advertising rules in Singapore?
Campaigns are designed around PDPA consent and Do Not Call checks before SMS or phone outreach. Consent records and source data stay attached to the lead in the CRM.
Do you claim local case studies for Singapore?
No. We show only verifiable published work and label the closest comparable account honestly when local proof is not yet public.
Do you actually have Singapore clients?
We publish real case studies rather than logos we cannot verify. Ask on the call and we'll show you the closest comparable account, including the ones that underperformed and why.
How do we work across timezones?
Async-first: a shared dashboard, weekly written updates and one live call inside your 09:00–18:00 SGT, Mon–Fri window. Escalations go through WhatsApp or Slack.
Start with a free 47-point audit
Send your site, ad accounts and last 90 days of numbers. You get the two or three changes that matter most for authors in Singapore — free, and useful even if you never hire us.