Canada · Experts
Marketing agency for experts in Canada
Turn recognised expertise into a pipeline you can forecast. We build and run the demand engine, the funnel and the follow-up for experts selling into Canada — priced in CAD, tuned to the channels Canadian buyers actually use.
What we see in Canada experts accounts
Referrals are real but unforecastable
A referral pipeline is excellent revenue and terrible planning. We add a second, measurable channel alongside it rather than replacing what already works.
Credibility does not convert on its own
Being the most qualified person in the room loses to whoever made the next step obvious. We build the enquiry path your credentials deserve.
One asset, no distribution
Most experts have a talk, a paper or a framework that never gets in front of buyers. We turn that single asset into a demand engine.
The system we install
Funnel shape: Authority content -> signature asset -> enquiry -> scoping call. Primary channel in Canada: Meta and YouTube for cold demand, mirrored to US creative libraries.
Positioning and proof audit
We define the problem you own, the buyer who feels it, and the proof that closes the argument.
Signature asset
One flagship piece — a diagnostic, a report or a keynote reel — built to be the reason someone enquires.
Distribution
Search capture for the terms your buyers use, LinkedIn for the committee, and retargeting to keep you present through a long consideration cycle.
Enquiry to engagement
Scoping-call routing, proposal follow-up sequences and reporting tied to engagement value, not impressions.
What you get every month
- Positioning and category definition
- Signature asset build (report, diagnostic or keynote reel)
- Authority site and speaker page
- Search and LinkedIn campaign management
- Content repurposing pipeline
- Enquiry qualification and routing
- Proposal follow-up automations
- Quarterly pipeline and engagement-value reporting
Pricing in CAD
C$4,000 – C$12,000 / month
Typically alongside C$12k – C$120k / month in ad spend.
What moves the number
- Number of channels and markets run in parallel
- Creative volume required to avoid fatigue
- Whether we rebuild the funnel or optimise an existing one
- Depth of CRM and lifecycle automation work
Every engagement is quoted after the free audit. No packaged tiers.
How we're judged
- Qualified enquiries
- Cost per scoping call
- Average engagement value
- Repeat booking rate
Common objection we hear from Canada experts: "My work comes from referrals — can marketing even help?" Fair — which is why the first 30 days are spent proving the tracking before we scale spend.
Canada compliance & tooling
CASL express consent with proof-of-consent logging, PIPEDA data handling, and French-language requirements for Quebec traffic (Law 25).
Checkout and billing: Stripe with Interac and instalment plans. Calls run 09:00–17:00 ET, Mon–Fri (ET / PT coverage).
Full commercial journey
From Canada demand to measurable revenue
Start with the constraint that is limiting growth. Each specialist path connects back to this market plan, so acquisition, conversion and follow-up work as one system.
Build category authority
Turn original thinking into demand for advisory and speaking offers.
Explore this service 02Win more speaking opportunities
Connect stage authority to bookings, leads and premium offers.
Explore this service 03Become visible in AI search
Strengthen the signals answer engines use when recommending experts.
Explore this serviceQuestions Canada experts ask
Will paid ads cheapen my authority?
Only badly written ones. We run proof-led creative — your talk, your data, your results — not hype. If the creative would embarrass you in front of a client, it does not ship.
My sales cycle is six months. Can you measure that?
Yes. We track enquiry to scoping call to proposal to signature in your CRM and report on pipeline created, not just leads.
Do I need to be on video?
It helps enormously and we can work around it. Experts who appear on camera consistently outperform those who do not, in every account we have run.
Which channels work for experts in Canada?
Meta and YouTube demand, province-level Search and CASL-compliant email. We choose the mix after reviewing the offer, audience evidence and existing conversion data.
How do you handle privacy and advertising rules in Canada?
Campaigns are designed around CASL express consent, PIPEDA handling and Quebec Law 25 where relevant. Consent records and source data stay attached to the lead in the CRM.
Do you claim local case studies for Canada?
No. We show only verifiable published work and label the closest comparable account honestly when local proof is not yet public.
Do you actually have Canada clients?
We publish real case studies rather than logos we cannot verify. Ask on the call and we'll show you the closest comparable account, including the ones that underperformed and why.
How do we work across timezones?
Async-first: a shared dashboard, weekly written updates and one live call inside your 09:00–17:00 ET, Mon–Fri window. Escalations go through WhatsApp or Slack.
Start with a free 47-point audit
Send your site, ad accounts and last 90 days of numbers. You get the two or three changes that matter most for experts in Canada — free, and useful even if you never hire us.